In sales, we all try to separate ourselves from the “others.” Here are some ideas

In today’s competitive economic environment everyone is looking for an edge – a way to get ahead of the competition. Consumers have become significantly more aware of their options, and that includes business to business customers. Whether they are buying computers, medical equipment or a used forklift, most customers are shopping around for the best deal.

We came across the short article entitled "3 Common Pain Points That Drive B2B Sales", by Al Davidson that we would like to share.

Proactively offering potential customers financing options is becoming a huge movement in the business to business environment. Why? Because it helps businesses with limited cash and gives you more potential customers than ever before.